Lauren joined Sanderson Wealth Management as Chief Marketing Officer in 2020. Lauren is responsible for the planning, development and execution of Sanderson’s branding and marketing initiatives. In addition to contributing to the firm’s business development strategy, she relentlessly pursues new ways to add value to current Sanderson families.
Lauren also co-owns Riveter LLC, a Buffalo-based design and marketing firm. Previously in her career, she worked at advertising agencies Crowley Webb and Mower. She and her family reside in East Aurora, where they enjoy hiking, biking, and long walks around the Village that often end in ice cream. She passionately supports Aurora Adult Day Services and the SPCA Serving Erie County, and frequently and actively mentors nonprofits, emerging freelancers, and women in marketing.
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